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Happy Anniversary to Us! LG’s Iconic Oil Turns 50

l'huile de leonor greyl on a mirrored tray with flowers

We are thrilled to celebrate the 50th anniversary of L’Huile de Leonor Greyl, the iconic beauty oil that embodies our mission to naturally protect and pamper all hair types.

L’Huile de Leonor Greyl is integral to our brand DNA, which drives us to deliver the most hydrating, softening, and regenerative products. The award-winning pre-shampoo oil – found today in world-renowned spas, celebrity homes, and stylist toolkits – gained a cult following from the moment Leonor and husband Jean-Marie Greyl launched it in 1970 as L’Huile de Palme.

A Stormy Start

L’Huile de Palme was born in the French West Indies during a hurricane.

The couple and their young daughter, Caroline, were on holiday in Martinique when winds and heavy rain began whipping the palm trees outside their villa. Jean-Marie, a galenic engineer who studied the pharmaceutical and beauty benefits of plants, curiously noted that the rain ran down the leaves without ever soaking in.

The plant’s incredible properties inspired him to use its oil in a new formula that would protect hair by forming a waterproof film around each strand.

L’Huile de Palme was a fast favorite with clients at the L’Institut Leonor Greyl salon in Paris and quickly became the foundational product in the Leonor Greyl collection, which now includes 45 hair and skincare products sold in more than 45 countries.

What’s in a Name?

In 2013, L’Huile de Palme became L’Huile de Leonor Greyl after the formula was enriched with coconut oil and mongongo oil.

Mongongo oil comes from the fruit of the manketti tree, which remarkably holds enough moisture to thrive in harsh African deserts and savannas.

L’Huile de Leonor Greyl neutralizes the drying effects of the environment, heat-styling tools, and hot water. It can be applied on the beach between swims, in salons as pre-color protection, or at home to repair hair.

It’s also a phenomenal frizz fighter when used as a leave-in styling product on very dry hair. And it contains natural UVA/B filters – perfect summer protection from the damaging effects of sun, chlorine and saltwater.

The New Order

L’Huile de Leonor Greyl’s innovative treatment has been challenging the long-held belief in beauty circles that we should wash our hair first and condition/treat second.

Our winning prescription proves that’s not always the case: Our oil should be applied to dry tresses first and left to nourish strands for 5-10 minutes or overnight. Then you shampoo it out, and voila! you are done. You don’t need to follow with conditioner because you already conditioned it.

After five decades spent protecting and softening mistreated and dehydrated hair, we expect this beauty “secret” will be passed down for many more generations!

How to Use L’Huile de Leonor Greyl

Apply a small amount to dry length and ends and evenly distribute with a brush. Leave on for 5-10 minutes or overnight, then shampoo out. For sun protection, apply as previously described and reapply as needed.

Pro Tip: Use the oil as a leave-in styling product for very dry or frizzy hair. Simply pour 3 drops of oil into your palm, emulsify, and run the brush lightly over your palm before brushing hair.

  • 97% natural formula and vegan
  • Recyclable glass bottle 3.2fl. oz. / 95 ml
  • $59 / 35,20€

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